Comments for Magis Creative http://magiscreative.com Portfolio and blog of Magis Creative, a firm striving to use our creative passion to help small businesses and organizations reach their full potential. Wed, 21 Apr 2010 15:51:10 -0700 http://wordpress.org/?v=2.9 hourly 1 Comment on Is FourSquare the new Wii? by Michele Renaud http://magiscreative.com/is-foursquare-the-new-wii/comment-page-1/#comment-25 Michele Renaud Wed, 21 Apr 2010 15:51:10 +0000 http://magiscreative.com/?p=213#comment-25 I, too, and struggling with figuring out how my clients (small businesses) can use Foursquare to create traffic. There is a major disconnect from businesses to the general public. For example, being in fashion, I'd like to use Foursquare to allow the public to view where trunk shows in their areas are being held. More interaction from businesses on Foursquare would be great but since their locations are mainly static, how can we get their information out there? The search function could also be more user friendly and/or in-depth. I, too, and struggling with figuring out how my clients (small businesses) can use Foursquare to create traffic. There is a major disconnect from businesses to the general public. For example, being in fashion, I’d like to use Foursquare to allow the public to view where trunk shows in their areas are being held. More interaction from businesses on Foursquare would be great but since their locations are mainly static, how can we get their information out there? The search function could also be more user friendly and/or in-depth.

]]> Comment on Is FourSquare the new Wii? by Brendan http://magiscreative.com/is-foursquare-the-new-wii/comment-page-1/#comment-13 Brendan Thu, 01 Apr 2010 17:42:13 +0000 http://magiscreative.com/?p=213#comment-13 Yea, I agree, the options are overwhelming and small business owners don't really have the time to be doing all of them, nor should they. I think that right now because the mobile markey is still in its infancy there is going to be a glut of marketing/promotional options, but I would imagine over time a few clear winners will emerge and small business owners will only have one or two to think about. Also, it depends on what your goals are for your business. Is twitter useful for an upscale restaurant? Probably not, but it might be for a dive bar that's got a hot garage band coming in that night. Smart entrepreneurs will recognize that the ideal tools for them depends on who their target market is and how people perceive their product. Yea, I agree, the options are overwhelming and small business owners don’t really have the time to be doing all of them, nor should they. I think that right now because the mobile markey is still in its infancy there is going to be a glut of marketing/promotional options, but I would imagine over time a few clear winners will emerge and small business owners will only have one or two to think about. Also, it depends on what your goals are for your business. Is twitter useful for an upscale restaurant? Probably not, but it might be for a dive bar that’s got a hot garage band coming in that night. Smart entrepreneurs will recognize that the ideal tools for them depends on who their target market is and how people perceive their product.

]]> Comment on Is FourSquare the new Wii? by Doug Veliky http://magiscreative.com/is-foursquare-the-new-wii/comment-page-1/#comment-12 Doug Veliky Thu, 01 Apr 2010 15:49:14 +0000 http://magiscreative.com/?p=213#comment-12 It almost seems like every bar/restaurant needs to hire a director of social media, to keep up with all the avenues to promote their business and keep everyone in the know. I'm picturing myself as a bar owner, and some guy from FourSquare walks in asking me to provide coupons. I would probably be frustrated. Between Yelp, Opentable, Twitter, Facebook, Groupon, the Airline Dining programs and countless other avenues, it seems like keeping up is a full time job. It almost seems like every bar/restaurant needs to hire a director of social media, to keep up with all the avenues to promote their business and keep everyone in the know. I’m picturing myself as a bar owner, and some guy from FourSquare walks in asking me to provide coupons. I would probably be frustrated. Between Yelp, Opentable, Twitter, Facebook, Groupon, the Airline Dining programs and countless other avenues, it seems like keeping up is a full time job.

]]> Comment on Is FourSquare the new Wii? by Brendan http://magiscreative.com/is-foursquare-the-new-wii/comment-page-1/#comment-11 Brendan Thu, 01 Apr 2010 14:54:57 +0000 http://magiscreative.com/?p=213#comment-11 You bring up a good point, Doug, and I can't say whether it will grow or shrink in popularity and, to be honest, I don't think anyone can. I do believe it has enormous potential and is doing something that nobody else is, which is unique enough in this day and age to take a second look. Foursquare is facing the same problem that every app from a company big or small is facing - consumers are overwhelmed by a tsunami of choice. You could argue that Google Buzz is facing the same predicament. Lots of great ideas that should make it don't make it and I'm curious if there is a formula that app makers in particular should follow to ensure relevance or if there even is a formula. My bottom line is that FourSquare encourages interaction with the community and for that social reason I think it has the upper hand in the "continued buzz factor and growth" departments over an app like a video game or restaurant locater that is not social at all. You bring up a good point, Doug, and I can’t say whether it will grow or shrink in popularity and, to be honest, I don’t think anyone can. I do believe it has enormous potential and is doing something that nobody else is, which is unique enough in this day and age to take a second look. Foursquare is facing the same problem that every app from a company big or small is facing – consumers are overwhelmed by a tsunami of choice. You could argue that Google Buzz is facing the same predicament. Lots of great ideas that should make it don’t make it and I’m curious if there is a formula that app makers in particular should follow to ensure relevance or if there even is a formula. My bottom line is that FourSquare encourages interaction with the community and for that social reason I think it has the upper hand in the “continued buzz factor and growth” departments over an app like a video game or restaurant locater that is not social at all.

]]> Comment on Is FourSquare the new Wii? by Doug Veliky http://magiscreative.com/is-foursquare-the-new-wii/comment-page-1/#comment-10 Doug Veliky Thu, 01 Apr 2010 14:00:00 +0000 http://magiscreative.com/?p=213#comment-10 Brendan, I read your post and downloaded foursquare. I think it is a cool concept but I feel like there are so many creative apps that none of these have staying power. I feel like foursquare can't gain enough momentum and get enough businesses to buy into it before a new, better app comes out that does the same thing but more. Maybe I'm dead wrong, but how do you see an app like foursquare staying curent and avoiding getting overtaken, without big brand name like google behind it? Brendan,

I read your post and downloaded foursquare. I think it is a cool concept but I feel like there are so many creative apps that none of these have staying power. I feel like foursquare can’t gain enough momentum and get enough businesses to buy into it before a new, better app comes out that does the same thing but more. Maybe I’m dead wrong, but how do you see an app like foursquare staying curent and avoiding getting overtaken, without big brand name like google behind it?

]]> Comment on The Most Bizarre Commercials I’ve Ever Seen by Brendan http://magiscreative.com/the-most-bizarre-commercials-ive-ever-seen/comment-page-1/#comment-9 Brendan Tue, 23 Mar 2010 13:40:09 +0000 http://magiscreative.com/?p=129#comment-9 Hi Clifton, RSS button is on the sidebar with the social icons. Thanks for checking out the site. Hi Clifton,

RSS button is on the sidebar with the social icons. Thanks for checking out the site.

]]> Comment on The Most Bizarre Commercials I’ve Ever Seen by Clifton Chiarini http://magiscreative.com/the-most-bizarre-commercials-ive-ever-seen/comment-page-1/#comment-5 Clifton Chiarini Sat, 20 Mar 2010 16:56:19 +0000 http://magiscreative.com/?p=129#comment-5 Interesting blog you got here but I can't seem to find the RSS button. Interesting blog you got here but I can’t seem to find the RSS button.

]]> Comment on A Working Class: The Educational Breakthrough That Is Reshaping America by Mike http://magiscreative.com/a-working-class-the-educational-breakthrough-that-is-reshaping-america/comment-page-1/#comment-3 Mike Wed, 24 Feb 2010 15:26:23 +0000 http://magiscreative.com/?p=141#comment-3 What a great concept!!! What a great concept!!!

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